Alvin Toh


Chief Marketing Officer,
Head, International Operations

As CMO of Straits Interactive, Alvin drives marketing strategy and awareness for the company’s innovative privacy solutions that build upon the foundation of responsible marketing. He also charts the directions of the company’s channel and sales strategy.

A Certified Information Privacy Manager (CIPM) with more than 20 years of sales and marketing experience under his belt, he has had a successful career spanning Enterprise Sales, Strategic-Selling and Regional Channel Sales covering multiple industries as well as managing a marketing consulting company.

Alvin is a former Sales Director at Sun Microsystems where he managed a $100 million sales portfolio in the highly competitive industries of Finance, Telecoms, Healthcare and Government. A driven sales professional, he has won multiple sales awards including five sales achievement awards, an Innovation award from Singapore Technologies for Industrial Systems Oil Distribution (which became a multi-million dollar product) as well as an Outstanding Asia South Sales Director at Sun Microsystems.

Hearing the call of entrepreneurship, Alvin went on to start his marketing company, ThinkAccelerator, to provide strategic online marketing and business optimization services to companies. He has gone on to help clients expand their channels of marketing beyond traditional media and geographies across these industries.

Alvin has spoken at many IT conferences and has conducted numerous workshops for both C-level executives of large companies and SMEs covering IT Architecture and Technology, Internet Marketing, and SEO (Search Engine Marketing and Optimization).

He holds an Executive MBA, International Business Administration, from Rutgers, The State University of New Jersey-New Brunswick and is well-versed in Neuro-Linguistic Programming, having been trained by Anthony Robbins.